For over three decades, Pacific Diamond Tools (PDT) has been providing premium diamond-cutting tools to New Zealand tradies.

As a family-owned and operated business, PDT has built a solid reputation for delivering top-notch products and outstanding service. Their passion lies in helping customers find the perfect tool for their needs and guaranteeing speedy delivery, so they can get back to work quickly.

Driven by a vision to increase sales and attract larger clients, PDT hired RedSpark Creative to create a robust brand and marketing materials that project the image of a market leader. The outcome is a sleek and vibrant logo that integrates the diamond shape and conveys the idea of speed.

Once the new logo was established, we then developed comprehensive brand guidelines, ensuring consistent and accurate use of the brand across various platforms, and redesigned the website's home page, business cards, signage and eye-catching social media banners and advertisements.

With the unveiling of the fresh and impactful new brand, Pacific Diamond Tools is ready to reach new heights as the go-to industry leader of diamond-cutting tools.